“PRESH is a designer brand launched in Seoul in 2013 with the motto of ‘freshness’.

We think that ‘freshness’ means that the quality of the product, the novelty, and the unique design should make you feel new. We are a lifestyle, fashion and living brand that releases 2-4 of these series every year. We make valuable objects and pursue valuable consumption regardless of the season.”

— Presh Website

My first visit to the Presh (프레쉬) showroom was a memorable one. First of all, I was not expecting to find the store in the middle of Seoul’s quiet residential area. The store was on the second floor and surrounded by what I believe were apartments building with no other commercial stores in sight. When we entered the space, we were greeted by neatly organized shelves, racks, and tables displaying their well-designed products.

If you like to browse around design or knick knack shops around Seoul, you probably have seen their products at some point. It’s kind of hard to miss those silver tin containers with colorful labels wrapped around them. Presh sells a variety of products including candles (which is their product that I most often see in other shops), t-shirts, aprons, tote bags, pouch, and phone cases. Each of them are stored in silver tin containers which I thought was pretty cool. Presh has two types of containers, one that has a detachable top lid and the other one is the tin can version where the top lid open like those food tin cans. I thought that’s a pretty neat idea for a packaging.

Second of all, not only did I meet the owner (maybe one of the owners, not sure how many people own this brand) but I also met the graphic designer who was responsible for all the graphics and packaging for Presh. They were very nice and welcoming. They showed us around the store while explaining their products here and there and answered all the questions that I have for them. I always like chatting with the store owners and get to know their products more. It makes the whole shopping experience more fun and I got to find out interesting tidbits about the brand that I wouldn’t have known otherwise. In this instance, one of the thing that made it more fun was because the graphic designer speaks English so sometimes when I don’t understand something in Korean, she translated it for me immediately.

Anyway, my cousin and I ended up buying a couple of candles (they have great selection of scents) and an apron to gift to our friend and they gave us free soap samples and stickers for our purchase. If you’re looking for candles or gift ideas, I definitely recommend to check out their brand.